Skillshare - Typographic Logos Typography and Lettering for Logo Design
WEBRip | English | MP4 | 1280 x 720 | AVC ~2890 kbps | 29.970 fps
AAC | 85.2 Kbps | 48.0 KHz | 2 channels | 01:29:42 | 1.07 GB
Genre: Video Tutorial
Type-based logos, also known as logotypes and wordmarks, are a powerful way to define the style of your brand. Creating custom lettering (instead of using a pre-built font) is your opportunity to make something truly unique.

Whether you need to design custom lettering for a company logo, a t-shirt, advertising, or your own personal brand, I'll show you how to find inspiration, sketch out your rough ideas, refine your design and bring it into the computer. From there, you will learn how to create color options and add in some shading and texture.

In the class, I'll walk you through how to start from (chicken) scratch to create this logo. After that, it's your turn to find your own style and show the world what you can make!

General
Complete name 002 Sketching techniques.mp4
Format MPEG-4
Format profile Base Media
Codec ID isom
File size 73.3 MiB
Duration 3mn 26s
Overall bit rate mode Variable
Overall bit rate 2 977 Kbps
Encoded date UTC 2014-10-15 05:35:38
Tagged date UTC 2014-10-15 05:35:38

Video
ID 1
Format AVC
Format/Info Advanced Video Codec
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Format settings, CABAC No
Format settings, ReFrames 3 frames
Codec ID avc1
Codec ID/Info Advanced Video Coding
Duration 3mn 26s
Bit rate 2 890 Kbps
Maximum bit rate 5 093 Kbps
Width 1 280 pixels
Height 720 pixels
Display aspect ratio 16:9
Frame rate mode Constant
Frame rate 29.970 fps
Color space YUV
Chroma subsampling 4:2:0
Bit depth 8 bits
Scan type Progressive
Bits/(PixelFrame) 0.105
Stream size 71.1 MiB (97%)
Writing library Zencoder Video Encoding System
Encoded date UTC 2014-10-15 05:34:46
Tagged date UTC 2014-10-15 05:35:38
Color range Limited
Color primaries BT.709
Transfer characteristics BT.709
Matrix coefficients BT.709

Audio
ID 2
Format AAC
Format/Info Advanced Audio Codec
Format profile LC
Codec ID 40
Duration 3mn 26s
Bit rate mode Variable
Bit rate 85.2 Kbps
Maximum bit rate 104 Kbps
Channel(s) 2 channels
Channel positions Front: L R
Sampling rate 48.0 KHz
Compression mode Lossy
Stream size 2.10 MiB (3%)
Encoded date UTC 2014-10-15 05:35:38
Tagged date UTC 2014-10-15 05:35:38

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