Creating Photo Manipulations for Advertising with Photoshop
Duration: 03:07:42 | Video: h264, yuv420p, 1280 x 720 | Audio: aac, 44100 Hz, 2 ch | 2.27 GB
Genre: eLearning | Language: English | Project files



In this Photoshop tutorial we will learn how to go about creating a custom photo manipulation in Photoshop for an advertising campaign. After talking about our concept and gathering some images to use, we will dive right in and begin preparing a base image for our ad. Here we'll learn about masking techniques as well as some of the powerful healing tools that Photshop has. From here we will begin the process of recreating the legs of our model in water form. Over several lessons we will learn the process of creating very specific displacement maps for our image. We will finish our image off by adding water and wetness to other areas of our base image including the model's shoes and pavement. Upon completion of this tutorial, you will have learned several advanced techniques for compositing together a photo manipulation with advertising in mind.

Content:

Lesson 1
Introduction and project overview
Lesson 2
Establishing a creative vision and gathering images
Lesson 3
Masking out our runner's legs
Lesson 4
Replacing the background behind the legs
Lesson 5
Building a base displacement file
Lesson 6
Applying the displacement map to our image
Lesson 7
Building a second displacement map and applying it to our image
Lesson 8
Building a third displacement map and applying it to our image
Lesson 9
Reinforcing specular highlights and shadows
Lesson 10
Building a fourth displacement map and applying it to our image
Lesson 11
Creating big splashes to our watery legs
Lesson 12
Creating fine mist to our watery legs
Lesson 13
Blending water splashes into our silhouette
Lesson 14
Creating wetness on the runner's shoes
Lesson 15
Creating wet footprints on the pavement
Lesson 16
Creating splash puddles on the ground
Lesson 17
Final touchups
Lesson 18
Adding a logo and type to our design


Kod:
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