Running a Photography Business The Basics
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Running a Photography Business: The Basics
MP4 | Video: 720p | Duration: 2:29:39 | English | Subtitles: VTT | 853.7 MB
You love photography and you're good at it. So maybe it's time to turn pro-as a freelancer or even full time. In this course, photo-marketing consultant Skip Cohen introduces the issues and considerations you should think about before starting a photography business. Learn how to define your niche, get practice and feedback, and build a brand as well as a network. From understanding the industry to marketing yourself, this course will give you a solid foundation on which to build a photography business.
Topics include:
Defining your nicheUnderstanding your target audience and specialtyGetting practiceUnderstanding the industry and building your networkThe elements of your brandGear: lease vs. buyTracking your costs
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