Multichannel Selling An Introduction to Retail Superpowers (2016)
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Multichannel Selling An Introduction to Retail Superpowers
MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 1 Hours | Lec: 10 | 1.01 GB
Genre: eLearning | Language: English I consider this the future of retail! How Omnichannel selling saved my business from bankruptcy. Is this for you?
I wish I had discovered the amazing power of multichannel before I had to close my store with a painful +200K loss.
Brief story:
In 2014 I opened a retail store in Houston TX. On this course I share my experience of struggle with huge overhead and slow sales and how I found the tools to reach millions of cutomers. No more inventory, no additional warehousing, no additional employees, just using the amazing power of technology.
I was desperate to generate more sales, so, as thousands of merchants I decided to start selling online. while still running a store 7 days a week. In a matter of days I understood I need inventory controls!
It was immediate chaos!
I took my sales from a dinosaur age cash register (1 channel) to high tech retailing through multiple channels:
In store POS
E-commerce store website
Amazon Marketplace
Ebay Marketplace
I achieved this with the exact same inventory on my shelves & my storage (no additional inventory or mayor investments.)
Today I coach companies to scale their retail and ecommerce business through multichannel integrations to reach unthinkable potential. This was impossible to achieve just 2-3 years ago. The bennefit is so mind-blowingly huge that my clients pay me up to $15,000 for my coaching to help them scale their operations to a whole new level through the amazing leverage of technology.
I hope you will take advantage of my experience I share with you. This is why & how I would do everything all over again if I had the cash.
This is real life wisdom not theory. My painful lessons of how a thief tricked me into the business, the pains of loosing money, closing the business and finding a way to move on to survive.
Another big lesson: The world of retail HAS CHANGED. This change disrupted me. Now its your decision: change and be on top of your industry or suffer the consequences like I did.
Its all about leveraging your limited time, money and energy.
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