Lynda - Product Management Fundamentals

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Lynda - Product Management Fundamentals
Size: 615 MB | Duration: 1h 51m | Video: AVC (.mp4) 1280x720 30fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Level: Beginner | Language: English
Behind every successful technology product lies the guiding hand of the product manager.

Product managers are critical leaders who coordinate all aspects of product development, from making the business case to deciding when and if a product should be retired. In this course, principal staff instructor and former Adobe Principal Product Manager Doug Winnie provides a comprehensive overview of product management and takes you through the six stages of the product life cycle (PLC): research, plan, build, release, refine, and retire. He also explains the day-to-day activities of a product manager, introduces you to the members of the product team, walks through interactive ways to help define your product, and outlines the skills a product manager needs to have to be successful. Whether you want to become a product manager or simply become a better member of a product team, this course will help you understand how a good process brings better products to life.



* Types of products and industries
* Leading through influence
* Understanding your team
* Using an agile or waterfall development cycle
* Managing your product life cycle
* Researching your market, customers, and ideas
* Planning the product
* Building the product
* Releasing the product
* Refining the product
* Understanding when it's time to retire the product

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