Designing a Brochure
MP4 | Video: 720p | Duration: 2:35:47 | English | Subtitles: VTT | 746.2 MB

Brochures are essential marketing tools, which establish brands and help them cut through the clutter from the competition. Here designer and educator Nigel French taps into his 20+ years of professional experience and shows how to use InDesign (with some help from Illustrator and Photoshop) to create four of the most common kinds of brochures. Each project has a different budget, a different audience, and a different purpose. But Designing a Brochure covers more than the mechanics of the workflow. It also explores the creative process, giving designers options for producing brochures that are both stylish and cost-effective.

Topics include:
Generating ideasWorking with templatesChoosing the right text and typographyChoosing colors, images, and printing and folding methodsCreating single-fold, trifold, double parallel fold, and broadside brochuresPlacing and styling textScaling and cropping imagesPreparing a brochure for print
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